2021 Australia and New Zealand EdTech 50

HolonIQ’s annual list of the 50 most promising EdTech startups from Australia & New Zealand

Education Intelligence Unit

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October 11, 2021

The Australia & New Zealand EdTech 50 is HolonIQ's annual list of the 50 most promising EdTech startups in Australia & New Zealand across the whole learner lifecycle from Pre-K to Lifelong Learning.

ANZ EDTECH 50 BADGE

HolonIQ’s second annual Australia & New Zealand EdTech 50 includes startups based in Australia & New Zealand. From uses of advanced technology in learning to workforce up-skilling, international education, testing and credentials and online learning, startups in the 2021 cohort are delivering value to learners and institutions across the learner journey.

Download the Market Map

Startups are categorized by their main focus. Categories in the market map are not mutually exclusive.

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Established start-ups gaining traction.

This year sees a relatively mature cohort with two-thirds of the group 6+ years old, an indicator that established startups have been gaining traction through the pandemic in supporting their customers with existing or new services. The standout is six year old startup, GO1, which supports workforce learning and became Australia’s first EdTech unicorn during the year. On the flip side, the proportion of <3yo startups in this cohort has reduced, perhaps showing how difficult it has been for new startups to get off the ground over the past few years.

2/3 B2B Model. 1/3 supporting institutions.

Similar to last year, EdTech is strong in Management Systems that support schools and universities in their digital processes. Around two-thirds of the 2021 cohort operating in a B2B model.  This year sees an increase in startups supporting international education as the sector prepares for what is likely to be a big 2022, with teams such as Adventus and CohortGo prepping for growth.

Education management is also a strong segment in the 2021 cohort as EdTech start-ups support pre-schools, schools, universities and companies to deliver digital learning solutions and administrative efficiencies – school management platform, Digistorm, education analytics startup Octopus BI and Storypark, a platform for tracking and communicating early learning development, are examples in this segment.

This year also sees an increase in the Workforce and Skills segment with Elenta and How Too joining the list.

Track the 2021 Cohort

HolonIQ customers can track the 50 most promising EdTech startups in Australia & New Zealand on the intelligence platform. Look for the 2021 Australia & New Zealand EdTech 50 list in the Explore tab of the Organizations page. Request a Demo if you are not a customer and would like to learn more.

Track the 2021 Cohort

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Criteria & Methodology

The Australia and New Zealand EdTech 50 is focused on identifying young, fast growing and innovative learning and up-skilling start-ups working in the region. To be eligible, startups must be less than 10 years old, are either headquartered in the region, or predominately focused on this market (e.g. > 80% revenue/customers, and are pre exit (not acquired or listed) or not a subsidiary of a larger company or controlled by an investor group (e.g. via private equity buyout or controlling investment). Learn more about eligibility for the Australia and New Zealand EdTech 50.

The Australia & New Zealand EdTech 50 is focused on identifying young, fast growing and innovative learning and up-skilling start-ups working in the region. To be eligible, startups are generally less than 10 years old (though there are some exceptions), are either headquartered in Australia or New Zealand, or predominately focused on this market (e.g. > 80% revenue/customers, are pre exit (not acquired or listed) and not a subsidiary of a larger company or controlled by an investor group (e.g. via private equity buyout or controlling investment).

Previous Years Cohort: 2020 ANZ EdTech 50

Learn more about the 2020 Australia & New Zealand EdTech 50 cohort.

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