As financial pressures intensify across the higher education sector, institutions are seeking new approaches to ensure long-term sustainability while expanding access and impact. This session will explore practical, scalable strategies for diversifying revenue streams and enhancing financial resilience, ranging from growing high-margin online and continuing education programs, to leveraging data for smarter student acquisition, optimizing resource allocation, and forging new industry and community partnerships. Learn how forward-thinking universities are innovating with business models, digital delivery, and performance analytics to align mission with margin, building financial strength without sacrificing quality or access.